Thaum yuav khoom noj khoom haus ntawm e-commerce platforms, ntau tus neeg siv khoom pom tias qee lub khw muag khoom muaj ntau yam kev qhia txog cov khoom, tab sis tsis muaj qhov twg los nrhiav cov ntaub ntawv tiav ntawm cov npe khoom noj. Los yog txhob txwm zais cov khoom muaj npe cov ntaub ntawv ntawm lub pob khoom noj, lossis lo cov khoom muaj npe nyob rau sab hauv ntawm lub npov ua npuas ncauj, lossis tsuas yog muab los yog tsis muab rau thaum tus neeg yuav khoom thov rau nws ntawm nws tus kheej pib ... Qhov kev zais yog zoo li "qhib lub qhov muag tsis pom kev", uas ua rau cov neeg siv khoom tsis xis nyob.
Daim ntawv teev cov khoom xyaw thiab cov khoom ntim ntawm cov ntim khoom noj yog lub hauv paus tseem ceeb rau cov neeg siv khoom kom nkag siab txog cov ntaub ntawv khoom noj khoom haus ntawm cov khoom noj thiab txiav txim siab yuav khoom, thiab nws tseem yuav tsum tau ua raws li cov cai thiab cov cai yuav tsum tau sau npe. Raws li Txoj Cai Lij Choj Kev Nyab Xeeb Khoom Noj, cov khoom ntim khoom ntim ua ntej yuav tsum muaj cov ntawv sau qhia cov khoom xyaw lossis cov npe khoom. Ob qho kev muag khoom hauv online thiab offline yuav tsum ua raws li cov cai saum toj no.
Qee cov npe khoom noj hauv online yog "pob ntseg", los ntawm kev zais cov ntaub ntawv tsis zoo xws li cov khoom noj ntau dhau thiab cov khoom noj khoom haus tsis txaus, lossis tsis kam them tus nqi los tshuaj xyuas thiab ntsuas cov khoom xyaw ntawm cov khoom noj. Qhov no tau coj cov ntsiab lus tseem ceeb tshiab rau kev nyab xeeb zaub mov, thiab qhov kev puas tsuaj yuav tsum tsis txhob kwv yees.
Cov npe khoom, hnub tsim khoom, lub neej txee, thiab lwm yam ntaub ntawv yuav zoo li tsis tseem ceeb, tab sis lawv muaj feem cuam tshuam rau kev yuav khoom. Thaum cov neeg siv khoom pom cov ntaub ntawv tsis raug, nws feem ntau ua rau muaj kev tsis sib haum xeeb. "Cov yam ntxwv thiab Cov Txheej Txheem ntawm Cov Kev Sib Tham Kev Lag Luam Hauv Online" tau tshaj tawm los ntawm Lub Tsev Hais Plaub Siab Tshaj Plaws qhia tau hais tias txij lub Ib Hlis 2017 txog Lub Rau Hli 2020, cov khoom noj khoom haus tsis sib haum xeeb suav txog 45.65% ntawm cov rooj sib tham txog kev muag khoom hauv online, thiab 21.65% ntawm cov kev tsis sib haum xeeb yog vim li cas. tsis muaj daim ntawv lo tsim nyog rau cov khoom. Ua kom nrawm rau kev txhim kho cov kev tswj hwm rau cov qauv kev lag luam tshiab thiab cov qauv, tsom mus rau kev tiv thaiv cov neeg siv khoom txoj cai rau cov ntaub ntawv, kev lag luam ncaj ncees, thiab kev xaiv, txhawm rau tsim kom muaj kev ruaj ntseg thiab xis nyob rau cov neeg siv khoom.
Nrog rau kev nce qib ntawm kev lag luam tshiab xws li cov yeeb yaj kiab luv luv thiab nyob streaming, qee cov neeg siv khoom nyiam los ntawm kev txo nqi lossis lwm yam gimmicks, ua kom yooj yim rau lawv "saib tsawg" ntawm cov ntaub ntawv xws li cov npe khoom. Txawm li cas los xij, kev tswj hwm kev lag luam yuav tsum "saib ntxiv". Txawm hais tias kev muag khoom hloov pauv li cas, kev saib xyuas kev nyab xeeb zaub mov tsis tuaj yeem so. Peb yuav tsum ua kom qhov kev siv tshuaj ntsuam xyuas tsis tu ncua, tshawb xyuas tam sim thiab rau txim rau kev ua txhaum cai, nce nqi ntawm kev ua txhaum cai rau kev lag luam, thiab tswj lawv tus cwj pwm. Lub luag haujlwm rau kev saib xyuas tsis yog tsuas yog nrog cov koom haum tub ceev xwm, tab sis kuj nrog kev muag khoom platforms. Cov zaub mov muag hauv kev lag luam e-lag luam, WeChat Moments, thiab kev sib qhia video luv luv yog qhov nyuaj rau kev nkag mus los ntawm kev tshuaj xyuas zaub mov tsis tu ncua. Cov koom haum cuam tshuam yuav tsum tsim kom muaj kev saib xyuas zoo thiab cov txheej txheem traceability kom ntseeg tau tias cov khoom muag muaj qhov chaw taug qab thiab qhov chaw. Yog tias muaj kev cai lij choj, kev ua haujlwm raws cai yuav dhau los ua qhov kev txiav txim siab ntawm kev lag luam feem ntau.
